WEBSITE DESiGN/SEO
- Ensuring that website design, layout, and coding is optimized for search.
- Working with the web designer to ensure consistent standards of SEO
- Performing regular tests on website SEO rankings
- Troubleshooting technical SEO issues for the website
- Giving feedback to the digital marketing team about SEO
- Researching the latest SEO guidelines and implementing them
- Assisting with integrations to enhance or maintain SEO
competitiveness - Planning website SEO contingencies for problems that may arise
- Updating marketing managers and team members on SEO
standards and changes - Providing technical support to stakeholders in the web design
process - Develop and implement a well-designed SEO strategy
- Analyze data to identify trends in the web space
- Make changes to the web codes in order to improve the website position
- Track and analyze website analytics
- Analyze the performance of current SEO strategies
- Offer solutions for strategy improvement
- Identify deficiencies and bugs
- Offer solutions for deficiencies in a timely manner
- Work with editorial and marketing teams
- Perform ongoing keyword expansion and optimization
- Optimize landing pages for search engine marketing (SEM)
