WEBSITE DESiGN/SEO

• Ensuring that website design, layout, and coding is optimized for search.
• Working with the web designer to ensure consistent standards of SEO
• Performing regular tests on website SEO rankings
• Troubleshooting technical SEO issues for the website
• Giving feedback to the digital marketing team about SEO
• Researching the latest SEO guidelines and implementing them
• Assisting with integrations to enhance or maintain SEO
  competitiveness
• Planning website SEO contingencies for problems that may arise
• Updating marketing managers and team members on SEO
  standards and changes
• Providing technical support to stakeholders in the web design
  process
• Develop and implement a well-designed SEO strategy
• Analyze data to identify trends in the web space
• Make changes to the web codes in order to improve the website position
• Track and analyze website analytics
• Analyze the performance of current SEO strategies
• Offer solutions for strategy improvement
• Identify deficiencies and bugs
• Offer solutions for deficiencies in a timely manner
• Work with editorial and marketing teams
• Perform ongoing keyword expansion and optimization
• Optimize landing pages for search engine marketing (SEM)